|
|
- ANALYSIS MIA report highlights the real impact of the credit crunch
0 Comment(s) 21/11/2008 +0000 GMT
The UK Meetings Industry Association 2008 has released a report,
Actual Impact of the ‘Credit Crunch’ on the Conference and Events
Market sponsored by Confex, which provides an...
HIGH FLYER: The NEC’s MD on running the UK’s biggest venue
0 Comment(s) 20/11/2008 +0000 GMT
Previously running Luton Airport, Kathryn James, managing director of the NEC, talks to James Latham about the parallels between the two roles and formulating the future strategy for...
ADDING VALUE: Why HBAA members are putting corporate meetings and events planners first
0 Comment(s) 20/11/2008 +0000 GMT
Richard Eades, managing director of Inkerman Associates and former HBAA chairman, talks to Andrew White about the importance of events to the association’s members, and how they can help...
- Healthcare company appoints Sledge to create hands-on experience
0 Comment(s) 20/11/2008 +0000 GMT
One of the global leaders in personal protection products, Ansell Healthcare, has commissioned experiential agency Sledge to develop a nationwide experiential campaign.
- GREEN MILE 2: Putting the mechanisms in place
0 Comment(s) 20/11/2008 +0000 GMT
The will appears to be there within the meetings and events industry
to become more sustainable, and the mechanisms, like BS8901, are moving
into place. The problem now is bringing the two...
- One launch not good enough for Westfield London
0 Comment(s) 19/11/2008 +0000 GMT
As series of innovative events took place to mark the launch of London’s newest shopping complex recently. Located at White City, near Shepherd’s Bush in the west of the capital, Westfield...
- ANALYSIS Agency launches online tool for managing BS8901 compliance
0 Comment(s) 19/11/2008 +0000 GMT
It seems that the events industry is making almost weekly progress with
respect to bedding in the BS8901 sustainable standard, the latest
example being Seventeen Events' launch of online tool...
- Health roadshow offers North East a change of heart
0 Comment(s) 18/11/2008 +0000 GMT
Shoppers in the North East recently received crucial assessments and
advice that could protect them from heart disease, through a pioneering
roadshow run by the British Heart Foundation (BHF) at...
- Digital Bond experience supports major mobile phone launch
0 Comment(s) 17/11/2008 +0000 GMT
In the second Sony Ericsson story in as many weeks, the mobile phone giant
once again shows its commitment to experiential marketing by running a
global digital interactive campaign to promote...
- Industry heavyweights support Fair Pricing and Practice Charter
0 Comment(s) 17/11/2008 +0000 GMT
More than 40 organisations have signed up to the 2012 UK Event Industry
Fair Pricing & Practice Charter, since its launch official launch
last month.
- Record turnout for exhibitor training
0 Comment(s) 17/11/2008 +0000 GMT
In preparation for the start of the Business North West exhibition and
conference, which will take place at Manchester Central this week from
19-20 November, organisers Nationwide Media Group...
- OPINION Shaun Whitehouse: Your Christmas party survival guide
0 Comment(s) 14/11/2008 +0000 GMT
The general manager of London’s Commonwealth Club offers his advice on festive corporate bash etiquette.
NORTHERN SOUL: Why events are key to marketing Yorkshire South
0 Comment(s) 13/11/2008 +0000 GMT
The business tourism manager for Yorkshire South Tourism, Emma
France, tells Richard John why events form the core of the
destination’s marketing strategy, and also provides an insight...
BUILT FOR EVENTS: The transformation of Birmingham
0 Comment(s) 13/11/2008 +0000 GMT
Hosting two political party conferences this year, it seems that the transformation of Birmingham into a leading events destination is complete. But James Latham finds that Britain’s second...
- ExCeL internal restructure continues
0 Comment(s) 13/11/2008 +0000 GMT
James Rees has been promoted to head up the Conference and Events Sales
Division at ExCeL London, following an internal restructure, which has
seen the recent appointment of David Pegler as...
- GULF STATE: Will the Middle East events boom be hit by the world economic crisis?
0 Comment(s) 13/11/2008 +0000 GMT
Jacqueline Khale assesses whether the current booming events industry in the Middle East can be maintained during the global
slowdown.
- UK association makes carbon calculator available to members
0 Comment(s) 12/11/2008 +0000 GMT
The events industry organisation Eventia has teamed up with The
Carbon Consultancy to offer its members access to accurate carbon
calculators for travel plus a comprehensive guide to offsetting.
- BMW is first non-retail brand to go live at new London shopping complex
0 Comment(s) 12/11/2008 +0000 GMT
The opening of the new Westfield London shopping centre recently
included a brand experience by German car giant BMW to promote its new
7-series model, due to be launched on 15 November.
- Slimming food giant tours supermarkets to back up advertising
0 Comment(s) 11/11/2008 +0000 GMT
Weight Watchers Foods is supporting its new Eat Gorgeous, Feel Gorgeous
ad campaign with an eight-week sampling roadshow in the lead up to
Christmas.
- Mobile phone giant launches Halloween-themed online experience
0 Comment(s) 10/11/2008 +0000 GMT
Sony Ericsson recently launched an innovative, interactive viral
campaign and microsite experience to drive awareness of the new Sony
Ericsson Walkman W595 mobile phone handset in the run-up to...
|
|
|
|